In this world of a fast-paced digital lifestyle, time and speed is everything. And in this case, the debatable topic is website page speed. Page speed is measured by judging how fast a content loads on the page. The ideal load time for devices like mobile and desktops is 3 seconds or less than that. And if a website takes longer time, then it is noticed that the users are losing their interest in the website. So, it is evident, that the speed of your website is directly related to the growth of your business.

The page speed can be calculated with the help of Google’s PageSpeed Insights to have a better understanding of the page or website’s performance.

However, here you can a few things that can affect your website’s loading speed –

  • The website’s hosting account ( if the provided space is not enough to fit your business)
  • Images ( larger images and heavy content take longer to load)
  • External videos ( it affects the speed as well, better to use YouTube)

The most convenient way to increase the speed of the website is to take help from a legitimate and efficient web and graphic design company like Pearl White Media. This Montreal Web Design Company is an expert in the field of SEO, E-commerce, Web design, and development. Being the best Web agency in Montreal, the company strives to engage the clients with the fastest Responsive Website Design.

However, there are other ways that one can try to enhance the website’s speed and performance but not necessarily it will as effective as taking help from an expert. So, let’s check some strategies that can help you boost the performance –

Enabling Compression

File compression is one of the handier ways to keep everything intact yet reducing its size. With the help of some software applications like Gzip, it’s easy to reduce the size of JavaScript, HTML, and CSS of the website. Usually, these are larger than 150 bytes that reduce speed.

Minifying Codes

Optimizing the codes by removing commas, spaces, and other unnecessary characters; the page speed can be drastically increased. Removing code comments, unused codes and formatting can also enhance performance.

Optimizing Images

Since larger images reduce the page speed, it is always recommended to use compressed images and PNG files that can drastically improve the performance.

Reducing Redirects

When one page redirects to another, the visitors have to wait for an additional time until the HTTP request-response cycle ends. This is one of the prime reasons for a slow website, so make sure you use the least possible redirects not to let the visitors wait.

Improving Server Response Time

Usually, the server response time is affected by the received online traffic, resources, the software that the server uses, and the hosting solution. The response time can be improved with the help of performance bottlenecks like slow routing, database queries, and many others. Make sure it always maintains the optimal server response time which is under 200ms.