Over the years, SEOs have become really good at understanding keyword intent. It’s important to properly optimize your website in order to build traffic to your website or online store.
You need to gain an understanding of what the competition is doing. It is important for you to grow and get higher in the search engines.
- Identify new ways to tackle adjacent or new markets
- Discover new key phrases/ words to target
- Understand what types of content performs well
- See where the competition is doing well, and where you can do even better
SEO needs to work in tandem with great content and mobile adaptivity.
Websites and brands should have a mobile marketing strategy. In fact, mobile has surpassed desktop in digital media time spent by device. It is important that your website be fully responsive in this time and age.
Creating a mobile site should be at the core of your SEO plans this year. Please contact us on a quote on making your website fully responsive. Pearl White Media Web Design specializes in this aspect of web business.
You can’t master SEO in a day, but you can resolve to make small steps in each of the areas of SEO that will make your site better and your efforts more impactful in 2016. Carefully choose your keywords when doing your research on your competition and your market.
Feel free to get in touch with us with any inquiries or requests.